THE BEVERLY HILLS artSHOW – SPRING 2015
May 16, 2015 to May 17, 2015
Beverly Gardens Park, Beverly Hills, CA 90210
Application Dates
Nov 14 '14 to Feb 14 '15
Application Fee
$35.00
(see prospectus for details)
Late Application Dates
Feb 15 - Feb 21, 2015
Late Fee
$20.00
(see prospectus for details)
Notification Date
Mar 15, 2015

Prospectus

The City of Beverly Hills welcomes fine artists to apply to the Beverly Hills Art Show.

This show has now been sponsored by the City for 41 years! The event attracts 40,000 spectators during the weekend, and takes place on the third weekend in May and October.

Artists exhibit their work outdoors on the grassy terrain of historic Beverly Gardens Park along Santa Monica Boulevard between Rodeo and Rexford Drives. It is one of the largest and most respected outdoor shows on the west coast, attracting artists from all over the country, and some of L.A.’s finest. In addition to original art, this two-day art show offers an outdoor dining area, wine & beer gardens, ambient music, and artist demonstrations. An artists’ reception is held on Saturday evening after the show.

The May 16th and 17th show will take place from 10 a.m. to 6 p.m. on both days.

VETTING PROCESS Your artwork, as shown in 8 pictures of 8 different art pieces, as well as a complete display photograph, are the major determining factors for acceptance. It should go without saying that you are submitting your artwork, and yours alone. Should you be accepted to the show, your presence at the show will be required. An independent jury panel reviews quality, originality and presentation of artwork in comparison with other applicants in the same media category. These jurors are art professionals, ranging from curators to artists; a new group of jurors is recruited for each show. Acceptance to previous shows never guarantees acceptance to the current art show. If you are not accepted to this show, feel free to try again.

APPLICATION AND ACCEPTANCE FEES The application fee is $35.00. The acceptance fee is $350.00. These 2 fees constitute the only fees and/or commissions which are charged by the City of Beverly Hills / Beverly Hills Art Show.

CATEGORIES

ALL artwork must fit the criteria for one of the following categories and have been completed within the last four years. Entries in more than one category require separate applications. Booth sharing is prohibited unless both artists collaborate to create every piece! All artwork, of course, must be produced by the artist named in this application.

In all categories, 90% of artwork must be original; only 10% of all work can be prints, reproductions, giclées, OR original art in one other category. A print must be an original piece by the artist and signed/numbered. NOTE:

Wearable art (clothing or accessories) and household items are prohibited. The sale of notecards is prohibited

The long ago established purpose of this event is to introduce and promote the sale of fine art to a discerning community. Please do not price your artwork higher just for this event, because of the name and location of the event. We do have many very savvy shoppers in this neighborhood!

Ceramics All vessels must be hand-built or thrown by artist.
Drawing & Traditional Printmaking no posters. All prints must be hand-pulled or created in traditional print media and numbered individually.
Glass All glass pieces must be hand blown or hand cut and fused by artist.
Jewelry Each piece of jewelry must be physically crafted from raw materials (metal, wire, glass, stones) by the artist. Metalsmithing, wire-wrapping, and stones or glass cut by the artist are acceptable methods of composition. No assembling or otherwise compiling of purchased stones, glass, beads or other components will be accepted.
Mixed Media – 2D work which is physically similar to painting, drawing, or photography, but which is created using other materials or multiple materials.
Mixed Media – 3D sculptural work which is composed of wood, metal, paper, batik, fiber, or other diverse or multiple materials. No wearable art is permitted.
New Media digitally or partially digitally generated art, including digital art that is embellished with paint or other techniques and photographs that are significantly altered using digital/computer techniques. Must be numbered individually.
Painting oil, acrylic and gouache. Only 10% of all work can be prints, including giclée prints. Must be numbered individually.
Photography All images must be shot by artist; all prints must be signed and numbered.Commissioned services (i.e., family portraiture) must be secondary to prints offered for sale.
Sculpture All sculptures must be hand-built by artist.
Watercolor Only 10% of all work can be prints, including giclée prints. Must be numbered individually.

DEMONSTRATIONS Demonstrations during the Art Show are encouraged, and selected demonstrators are highlighted in the event program. If interested, please call (310) 285-6836.

ARTIST ATTENDANCE All artists are required to represent their work, and only their work, in person, on both days! This show is widely known for its friendly meet-and-greet atmosphere.

EXHIBIT SPACE REQUEST UNLIKE MANY OTHER SHOWS, a space can be requested but there is NO GUARANTEE! The Art Show Committee looks at several factors such as: visual impact, flow of foot traffic, and “shaking up” the look of each new show aesthetically. Spaces are at least 10 ft. X 12 ft. A photo or accurate drawing of your display/set-up is required. Show staff seeks a clean, uncluttered, gallery-type look in art displays. Show staff determines placement of artists based on display photos/drawings .

AWARDS The following awards will be presented at the show: 1st, 2nd, 3rd and two Honorable Mentions in each category. There is also a Mayor’s Purchase Award, along with Best of Show, Most Original, and Best Display of Art awards. Artwork is judged Saturday between 11:00 am and 4:00 pm. Names of award winners will be posted in many places, and a ceremony is held on Sunday.

EQUIPMENT The City no longer rents equipment to accepted artists. All artists must provide their own display. We do work with a vendor who can assist artists with many equipment needs (canopies, wall units, tables, tarps, etc.).

STATE BOARD PERMIT California requires that you obtain a Temporary Seller’s Permit before the show, if accepted. This free permit is the only one required! It is a state permit, not issued by us. To register; https://efile.boe.ca.gov/ereg/index.boe On this website page, the artist can click on the line in bold blue which reads “register a business activity with BOE”. The phone number for the California State Board is (800) 400-7115.

www.beverlyhills.org/artshow
artshow@beverlyhills.org
(310) 285.6830
(310) 285.6836